ChatRouter is the intelligent messaging platform that connects WhatsApp Business API with AI automation, smart message routing, and visual workflows — transforming everyday conversations into faster responses, better engagement, and scalable customer experiences.
Reach the right audience with targeted messages designed to boost engagement and sales.
Connect with customers and collect payments instantly with smart links and QR codes.
Reach thousands of customers with personalized messages and intelligent WhatsApp automation.
Automate conversations with smart bots that understand customers and respond like humans.
Reach thousands instantly with reliable bulk SMS, real-time delivery tracking, and powerful campaign insights.
Connect your business to the official WhatsApp Business Platform and manage customer conversations at scale.
Use OpenAI-powered intelligence to understand messages, answer questions and assist customers automatically.
Build sophisticated AI workflows visually using Flowise, without writing custom backend logic.
Automatically route incoming conversations based on intent, customer type, keywords, AI classification or department.
Trigger actions automatically when customers send messages or complete specific actions.
Allow multiple team members to manage customer conversations from one centralized workspace.
Reach customers with structured WhatsApp campaigns while maintaining proper messaging practices.
Track conversations, responses, automation performance, leads and customer engagement in one view.
ChatRouter connects WhatsApp conversations to AI models and visual automation workflows, so every message is handled with the right logic.
Qualifies leads automatically.
Answers common customer questions.
Collects customer details and schedules appointments.
Captures and routes qualified prospects.
Answers frequently asked questions instantly.
Combine conversational AI with visual workflow logic. ChatRouter sits at the center, connecting Flowise and OpenAI directly to every WhatsApp conversation.
// Flowise workflow node { "input": "customer_message", "model": "gpt-4o-mini", "knowledgeBase": "pricing_docs", "condition": { "intent": "pricing_inquiry" }, "action": sendWhatsAppReply() }
ChatRouter analyzes intent and routes conversations to the right team, agent or workflow — automatically.
Route by intent, keyword, or AI classification.
POST /api/messages { "to": "+234XXXXXXXXXX", "message": { "whatsapp_business_phone_number_id": "XXXXXXXXXX", "whatsapp_message_id": "wamid.XXXXXXXXXX", "replied_to_whatsapp_message_id": "wamid.XXXXXXXXXX", "is_new_message": true, "body": null, "status": null, "media": { "type": "image", "link": "link to media", "caption": null, "mime_type": "image/jpeg", "file_name": "XXXXXXXXXX", "original_filename": "XXXXXXXXXX" } }, "message": "Hello from ChatRouter", "route": "sales", "ai": true }
Send messages, manage routing rules and subscribe to real-time events with a clean, predictable REST API and webhook system.
Explore API DocumentationConnect your WhatsApp Business API.
Set up teams, routing rules and business workflows.
Connect OpenAI, Flowise and your preferred AI workflows.
Let ChatRouter handle conversations, routing and repetitive tasks automatically.
Yes. Team Inbox allows multiple agents to manage customer conversations from a single WhatsApp Business number, with access and permissions based on their assigned roles.
Discover how ChatRouter's visual flow builder lets you deploy intelligent, context-aware WhatsApp bots without writing a single line of code.
Read Article
Break down the complex conversation-based pricing model and learn strategies to optimize your messaging costs while maximizing ROI.
Read Article
Learn how top African e-commerce brands are using automated, personalized WhatsApp reminders to recover up to 35% of lost sales.
Read Article
Essential best practices for handling customer data, obtaining explicit consent, and maintaining end-to-end encryption standards.
Read Article
How to structure your team, utilize smart routing, and deploy AI triage to handle massive message volume without dropping quality.
Read ArticleConnect WhatsApp, AI and automation in one intelligent platform.
